Apple, Best Buy will price match iPad Air to $480 in brick and mortar stores

The new Apple iPad Air was going to cost $500, but Walmart decided to knock $20 off. Apple itself along with Best Buy will be price matching the offer so a 16GB iPad Air will cost $480 at launch (which is today).

9to5mac cautions that this deal (unlike Walmart’s) is valid only in stores – the online sites of Apple and Best Buy list the full $500 price.
If you don’t want to go to a real store, you can also check Staples, which has iPad Air at $480 on its site. RadioShack won’t take part of the price cutting, instead hoping to lure in consumers with $300 trade-in programs for old iPads and iPad minis.
The iPad mini 2 is not available today – “It’s unclear whether we’ll have enough for the quarter or not,” says Tim Cook, CEO at Apple. It should have at least limited availability by the end of the month.